K2 Snowboarding

Our work with K2 was extensive, everything from complete rebranding to snowboard graphics. Scott worked closely with Imagwerks Creative Director, Gregg DiLeo, & the team at K2 to rebrand the image of K2, making it more “cool” & thus more desirable, which translated into greater sales.

K2’s current, solid foothold as the #2 position in the snowboard market testifies to the foundation our project(s) created.

Category

Advertising, Consumer Goods, Marketing, Print, Product Design, Promotional

Tags
apparel, outerwear, snowboarding
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